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A 12-stage agent pipeline, written into a git-synced brain, captured one VC's voice in a 2-hour call and grew his monthly LinkedIn impressions from 200K to 4M in five months. This document is the why before the ask.
You asked it directly in our last meeting. If Aditya grew 20× in five months, was that the Snowball system, or was that Aditya? It is the only question worth asking at this stage. We owe you an answer that holds under cross-examination.
If it were the operator, Aditya could fire us tomorrow and keep the curve. He has not. He won't.
The brain is in our repo. The engine runs on our pipeline. The voice was captured by our system. The next ten pages show why.
A founder pays a traditional LinkedIn agency $2,000 a month. The agency keeps $1,800. A ghostwriter in another timezone gets $200 and is asked to think like a VC partner. When the ghostwriter leaves, the voice leaves with them. This is the whole industry. Almost nobody says it out loud.
Snowball runs on a single git-synced filesystem. Every decision, voice transcript, content draft, and analytics reading lives in one place. Read by humans, written by AI agents, immune to staff turnover. This is the infrastructure layer most agencies don't have.
Built on the Anthropic Agent SDK. Every post that ships passes through the same pipeline. Each stage is a discrete, audited, replaceable skill. The same engine that produced Aditya's 4M.
Two loops compound at once. Together, they explain why marginal cost per post drops as the system runs longer, and why we can't be matched by a competitor who starts later.
CEO of Faad Capital. Investor in 130+ Indian startups. One 2-hour voice capture call. Zero hours from him after.
Three numbers explain why Snowball is not a service company with a margin problem. It is a software company with a service skin.
Most "AI agency" pitches assume the wedge is the prompt. Ours assumes the wedge is the substrate. This is what's hard to copy.
Building products since 13. Started his first company at 15. Admitted to MIT at 17 on a 100% scholarship. Masters' Union now. Can build any tech end-to-end, and built every piece of the Snowball engine himself. Writes Aditya Arora's content personally.
Built businesses since boarding school in 11th grade. Self-taught from Hormozi, Sam Ovens, Tony Robbins, Russell Brunson. Masters' Union now. Closes every Snowball deal. The reason this proposal is in front of you.
Always wanted to be an author. Interned at Schbang. The content mastermind behind Snowball. Previously ghostwrote for founders. Has taken clients past 10 million LinkedIn impressions.
We're raising a tight angel round to harden the engine and lock in the founding-rate client base before pricing power tightens. You and Pavit get a founder-rate stake in a distribution-intelligence company.
If the system answers your question, we'd like to lock the term sheet this week. Reply, ping, or pick a slot. We'll have Pavit's counsel on the call within twenty-four hours.
Book the close call →